Has the employer promise become too good to be true?
In this episode, Chloë welcomes Christelle Vaugelade-Kalipé, HR Director at Bene Bono, who challenges the conventional discourse around employer branding.
Christelle criticizes promises that are too “shiny” that sell dreams to candidates and generate disillusion. On the contrary, she calls for a realistic, frugal approach that is rooted in the daily life of businesses.
With Chloë, they discuss in particular:
👉 The limits of an employer promise that is too smooth and its effects of disillusionment
👉 The real role of HR: providing a healthy work environment, not “happiness at work”
👉 The importance of a realistic and frugal approach, adapted to the resources of SMEs
👉 UX and data methodology applied to HR to align promise and lived reality
👉 Integrating diversity and inclusion into all processes, rather than in silos
👉 The current challenges of HR managers, often exhausted by the lack of time and resources
To listen to them, head to the episode!
The resource with tips and recommendations from the guests: https://bit.ly/3XBiUkK
