#25 - Creating performance through impact - Sébastien Frendo - CEO of Do Well Do Good

In this episode, Chloë Touati, founder of the firm Authentic Talent, speaks with Sébastien Frendo, Co-founder and CEO of Do Well Do Good, about corporate purpose and how to combine performance with impact.

Together they discuss:

• what a company's purpose actually is
• impact as a source of trust and business
• the effect of purpose on a company's attractiveness
• the main trap to avoid when you start thinking about your impact
• why having an impact doesn't have to come at the expense of financial performance
• how purpose can benefit entrepreneurs, employees, and investors

To learn more about these topics and beyond, head to the episode.
Guest bonus resources: ⁠⁠https://www.authentictalent.fr/ressources-invites-podcast⁠